Step 2: Integrating Auxia into your product

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Introduction

One of the core advantages of Auxia’s platform is the flexibility teams have to distribute growth experiments across any product surface or customer touchpoint (e.g. in-app content cards, banners, websites, etc). There are two primary ways to integrate with Auxia:

• [In-product] Option #1: Integrate Auxia’s APIs on your front-end app or website
• [Delivery channels] Option #2: Integrate Auxia with your preferred delivery channels

For teams that want full customization, we recommend teams integrate Auxia’s APIs directly into their product to maintain control of the design and appearance of their growth experiments. However, Auxia also works with most major customer engagement and messaging platforms, sitting on top of any existing tools.

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Option 1: Integrate Auxia’s APIs

Estimated time: A few hours Auxia’s APIs are designed to be configurable across any of your product surfaces, including your mobile app, web application, or even your website.

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Option 2: Integrate Auxia with your delivery channels

Estimated time: 15 minutes Auxia has pre-built connections to many existing email, notification, and multi-channel marketing tools. Auxia also offers native email and push notification delivery. These integrations, which we call Destinations, allow Auxia to trigger which users should receive the optimal message, at the right time, across the optimal surface that suits your objective. Click the link below to get started with one of our existing integrations.