What is Auxia?
Auxia is an agentic marketing platform that helps you deliver the right message to the right customer at the right time. Instead of sending the same message to everyone, Auxia uses AI to personalize each interaction based on:- Who the customer is (demographics, preferences)
- What they’ve done (browsing history, purchases)
- What they’re likely to do next (predicted behavior)
What is Auxia Console?
Auxia Console is the web interface where you:- Create personalized treatments (messages, offers, recommendations)
- Organize them into journeys (coordinated marketing efforts)
- Analyze their performance with real-time analytics
- Optimize using AI-powered insights
Auxia Console at a Glance
Main Navigation
Core Workflow
Here’s the typical workflow for using Auxia Console:Key Concepts You’ll Need
Before diving in, familiarize yourself with these terms:Treatment
A treatment is a single piece of marketing content delivered to a user. Examples:- A push notification reminding someone about items in their cart
- An in-app banner promoting a sale
- An email with personalized product recommendations
Journey
A journey is a coordinated set of treatments working toward a common goal. Journeys can be:- Evergreen Journeys: Always-on, run continuously
- Burst Journeys: Time-limited with start/end dates
Goal
A goal is the measurable outcome you’re trying to achieve:- Increase app opens
- Drive purchases
- Boost user engagement
- Reduce churn
System Requirements
Auxia Console works in modern web browsers:- Google Chrome (recommended)
- Mozilla Firefox
- Microsoft Edge
- Safari
Getting Access
To access Auxia Console:- Your organization admin must grant you access
- Navigate to your Auxia Console URL
- Log in with your credentials
- You’ll land on the Home dashboard
Next Steps
Ready to get started? Continue to:- First-Time Setup Checklist - Ensure you’re ready to go
- Creating Your First Journey - Set up your first journey
- Creating Your First Treatment - Build your first treatment within the journey
Tip: Throughout this guide, look for these callout boxes:
Note: Important information to be aware of
Tip: Helpful suggestions to improve your workflow
Warning: Actions that require caution