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Contextual Attributes

Using real-time data for better treatment distribution

Auxia's decisioning system delivers the best performance when it uses real-time data.

Contextual attributes, in the GetTreatments request, provide a way to enrich each request with the current context of the user's recent behavior. This information is used during model training and scoring to provide more context and better treatment recommendations.

Example

Let's take an example of a marketplace use case, where we want to show treatment on the item listing page.

One critical contextual attribute for this use case is the information about the item that the user is currently looking at, like the product category. To deliver better treatments in real-time, we suggest customers pass back this detail in the request.

	Field	Type	Description
key	string	Identifier for the user attribute
oneof	stringValue	string	Value in string type.
	integerValue	int64	Value in integer type.
	doubleValue	double	Value in double type.
	booleanValue	bool	Value in boolean type.
	boolValue	bool	Value in boolean type.
	timestampValue	string	Format of the timestamp should be as per ISO format. https://github.com/protocolbuffers/protobuf/blob/main/src/google/protobuf/timestamp.proto#L108 For example, "2017-01-15T01:30:15.01Z" encodes 15.01 seconds past 01:30 UTC on January 15, 2017.
	timestampMicrosValue	int64	Timestamp value in epoch micros.